![]() The Brexit-Cambridge-Facebook equationĪ former Cambridge employee, Christopher Wylie, while testifying in parliament, contended that the British political consulting firm helped swing the referendum results in favor of the withdrawal of Britain from the European Union. This was of interest because Palantir Technologies was founded by Donald's supporter and backer Peter Thiel. Although the deal fell through, the report alleged that a Palantir employee continued to work with Cambridge to harvest Facebook data to build Psychographic profiles of the American voters. ![]() The Times did another report on a supposed partnership between Palantir and Cambridge Analytica. The Times, upon further investigation into the relationship between Bolton and Cambridge Analytica, broke the news that John Bolton received early versions of its Facebook-derived profiles from Cambridge.Īrmed with this information, John Bolton's " super PAC" supported candidates who made and used ads developed by Cambridge Analytica. The Trump-Cambridge connectionīesides Bannon, John Bolton, the National Security Adviser and handpicked by the then-president Donald Trump, also had ties to Cambridge Analytica. However, the Washington data privacy lawmakers were already investigating Russian involvement in the 2016 elections and demanded that Facebook CEO Mark Zuckerberg appear before congress to respond to the allegations. Lukoil, however, denied any involvement in the interference of the US elections claiming that there were no political talks with Cambridge. The Times report claimed that even as Cambridge continued to build voter profiles derived from Facebook data, it and its British affiliate, the SLC Group were in contact with the Kremlin-linked oil giant, Lukoil.Ĭompany insiders claimed that Lukoil was very much interested in how data was used to target the American voters. This is even after receiving a warning about violating American election law (as the campaigns usually employ Canadian and European citizens) from their lawyers. Bannon, a board member of Cambridge Analytica and a former Trump aide, had illegally obtained data from tens of millions of Facebook users and used it to create voter profiles.Ī 2014 report by The Times alleged that the employees at Cambridge Analytica, in a bid to sell psychological profiles of American voters to political campaigns, had illegally acquired the private data of Facebook users. These documents were proof that Stephen K. The Facebook-Cambridge Analytica data privacy scandal detailsįacebook experienced its biggest crisis ever in March of 2018 when a cache of documents inside Cambridge Analytica made its way into the hands of the New York Times. The Facebook data privacy scandal caused such an uproar that by the end of 2018, Facebook had paid a considerable fine, and Cambridge Analytica shut its doors. ![]() The data breach experienced by Facebook at the hands of Cambridge Analytica was such a massive blow to people's confidence and trust in the social media giant and digital platforms in general. That is why training for data privacy is becoming more and more important for businesses to take. But, with just the simple act of gaining access to restricted networks, a hacker can easily expose the business data for all to see. The increased reliance on the digital space for almost everything business-related, be it accounting and finance to training, has left businesses vulnerable to data breaches.īusinesses and companies are increasingly storing sensitive user data on cloud servers and enterprise databases with the assurance that it is safe from hackers. Cloud computing, workforce mobility, and digital data storage are some of the terms you will find flying around in today's business world.
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